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Based in Faerie Glen, the Prospero 360 team worked and breathed tech since 1999 and has been through the explosion of digital and the content that drives it.
We have always been at the forefront of innovation, user experience, user evolution and technology shifts, and are impassioned about the user-centric experiences we create.
We are strategic, flexible, agile and committed to our clients success. Think of us as an extension of your team, using our experience to create results that we are proud of.
At the heart of our approach is the recognition that a good user experience is the key goal to a successful digital solution. This can be measured by how quickly and easily a user achieves their goals and objectives.
Pii Digital has earned itself a sterling reputation for our exceptional digital and strategic know-how, as well as a clear understanding of user experience design, deep development, social media, content, strategy, infrastructure & the technology landscape as well as the relevance of each component to deliver on specific goals and beyond.’
In addition, we have a rare in-house development and coding expertise. This translates into an unparalleled ability to engineer bespoke solutions such as web applications, mobile applications and closed system applications that are best of industry.
SEARCH ENGINE MARKETING & SEO
Our strength lies in using strategically driven UX & UI delivered through solid development and best practice that gives us a clear edge in creating the brand visibility of your product and the growth on your platforms to achieve your business objectives.
We apply tried, tested and evolving approaches to ensure your organic growth and online paid advertising are achieving results.
Search engine marketing or online advertising or online media of course covers everything that promotes traffic, awareness and ultimately customers for your brand on search engines, social media as well as mobile app stores through recorded keyword data and optimisation, social conversations, user search behaviour trends and paid advertising with various tactics that include:
SEARCH ENGINE OPTIMISATION (SEO):
Organic steady relevant traffic and reach
ON PAGE SEO
SEO Audits
Keyword Enrichment
SEO Content & Structuring
Error management and fixes
Code and UX optimization
A/B Split testing
OFF PAGE SEO
Link building (inbound, out bound)
Content Dissemination
Social Media content enrichment
Sitemap Submissions
TECHNICAL SEO
Server Management and performance
Server script redirects and handling
Caching and Content Delivery Network Management
ADVERTISING
Pay Per Click Search Ads
Display Advertising
Banner Ads relevant to search terms
Youtube Ads
Re marketing
Conversion Bid Optimisation
Mobile app Advertising
Facebook, Linked In,Twitter & Instagram promoted posts and advertising
SEARCH AND SOCIAL ADVERTISING
Exponential Reach, traffic & growth
Digital marketing is the marketing of products or services using digital technologies, mainly on the Internet, but also including mobile phones, display advertising, and any other digital medium.
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Digital Marketing: The 7 Different Types of Online Marketing
Search engine optimization (SEO)
Search engine marketing (SEM)
Pay-per-click advertising (PPC)
Content marketing.
Social Media Marketing (SMM)
Affiliate marketing.
Email marketing.
The jobs covered include:
Analytics Manager.
CRM and Email marketing Manager.
Digital Agency Account Manager and Sales Director.
Copywriter.
Digital Marketing Manager and Web Manager.
Ecommerce Manager.
PPC Search Manager.
Search Manager / SEO Manager.
Digital marketing, the promotion of products or brands via one or more forms of electronic media, differs from traditional marketing in that it uses channels and methods that enable an organization to analyze marketing campaigns and understand what is working and what isn’t – typically in real time.
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